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Dock & Bay Brand Guidelines

ROLE:

Head of Design, Project Lead

 

CATEGORY:

Brand development, Creative guidelines

BRIEF

To improve and develop upon the old brand guidelines and create a set of visual guidelines and rules to apply to all creative assets.

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The project scope required working with business stakeholders such as the CEO, directors, and marketing and sales teams to assess their needs. Working together with the copywriter we developed ​

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